Case Studies / AdaptAbility Educational Psychology

Trusted Expertise, Now Easy for Families to Find

Golareh Ghazian brings over a decade of experience as a school psychologist to AdaptAbility Educational Psychology — helping families understand their child's learning, attention, and developmental needs. But for parents searching online after a difficult day, that expertise wasn't showing up when it mattered most.

AdaptAbility Educational Psychology at Anzo Clinic

Areas of Focus

AdaptAbility Educational Psychology: Three Areas of Expertise

AdaptAbility Educational Psychology serves families across California with evaluations tailored to each child’s specific needs. Our three areas of focus, ADHD evaluations, autism spectrum assessments, and learning and developmental differences, help families find the right support more easily.

ADHD Evaluations

Comprehensive assessments that give parents clarity on attention and focus challenges, with practical next steps.

Autism Spectrum Assessments

Now ranking for its own dedicated search terms, instead of being folded into general "psychologist" listings.

Learning & Developmental Differences

SCIA assessments and learning evaluations with their own page, content, and local search visibility.

Services

The services we made easy to find

Part of fixing the experience meant making sure every service the practice offers is easy for the right visitor — and Google — to find.

Independent Educational Evaluations (IEEs)

Educational Counseling

Parent Coaching

IEP Advocacy

Adult ADHD & Autism Assessments

College Accommodation Evaluations

Vocational & Learning Profile Assessments

SCIA Assessments

Feedback & Action Planning

The Challenge

A single-practitioner practice built on genuine expertise still needs to be found by the families who need it most. Four specific problems were holding AdaptAbility back:

A brand that didn't reflect the practice's depth

With over a decade of school psychology experience behind it, the online presence didn't yet communicate the same trust families would feel in a real consultation.

A website not built for how parents decide

Parents researching an evaluation are often anxious and pressed for time — they needed clear, reassuring information fast, not a generic services page.

Low visibility for high-intent searches

Searches like "ADHD evaluation near me" were going to other practices, even when AdaptAbility was the stronger fit.

A Google Business Profile that undersold the practice

With no structured way to showcase reviews or credentials, the profile wasn't doing justice to the depth of experience behind it.

What we built

One connected system, mapped to the client journey

Attract

Website & local search

Audience-based pages for families and adults
Service pages built to rank
Optimized Google Business Profile
Technical SEO & clean URLs

Capture · Organize

Booking & CRM

Free-consultation booking + instant-response form
Missed-inquiry text-back
Every inquiry in one CRM, tagged by service
One clear "Book a Free Consultation" action

Follow Up · Convert · Retain

Automation

Automated SMS/email follow-up in minutes
Consultation reminders
Review generation
Gentle re-engagement for past inquiries

Want your practice to show up like this online?

Same approach, applied to your practice — starting with a free review of your website and online presence.

Get My Free Clinic Website Audit →

AdaptAbility always had the expertise — over a decade of school psychology experience and genuinely research-based care. What the practice needed was for that expertise to show up online. We helped bring it there: a website designed around how anxious parents actually search and decide, built to represent the depth of care behind every evaluation.

Website Design
Online Visibility
One Practice
Three Communities

Modern, parent-focused design · Mobile-first & fast-loading · Built for local visibility

Investment

What an engagement like this costs

Simple monthly plans — no long contracts, no surprise fees.

Starter

$199/mo

First month $398 — 2× monthly, covers design + launch

Your website, domain, hosting, business email, and monthly maintenance — one plan, everything handled for you.

Growth · Most Popular

$399/mo

First month $798 — 2× monthly, covers design + local SEO setup

Everything in Starter plus ongoing local SEO, Google Business Profile management, and a HIPAA-compliant CRM with automated follow-ups.

See full pricing & what's included →

Common Questions

Frequently asked questions

How long does a project like this take?

Most clinic and practice websites go live within 3–5 weeks. On our monthly plans, everything is handled for you — domain, hosting, business email, the website itself, and ongoing maintenance.

What does a project like this cost?

Plans start at $199/mo with a $398 first month covering design and launch — including domain, hosting, business email, and monthly maintenance. Higher plans add local SEO and a HIPAA-compliant CRM. See full pricing →

Do you work with solo practitioners and specialists?

Yes. The same approach — a fast, client-ready website with hosting, email, and maintenance handled for you — works just as well for a one-person practice as it does for a larger group.

Do you only work with practices in California?

No — we design, launch, and maintain clinic and practice websites across the US. California just happens to be where this story took place.

Ready for a similar result?

Book a free strategy call. We'll show you the three fastest ways to
book more patients — whether or not you work with us.

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