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Case Studies / Lake Area Dentistry

One Trusted Name, Now Found in Every Town It Serves

For years, Lake Area Dentistry built a loyal following in Lake Charles through genuine, patient-first care. But when the practice expanded to Carlyss and Moss Bluff, that reputation didn't travel with it — online, the two newer locations were nearly invisible, while over 1,500 five-star reviews sat working for only one of the three towns.

Service Areas

One Practice, Three Communities Served

Lake Area Dentistry serves patients across three Southwest Louisiana communities. The website and local SEO work now reflect each location individually, instead of treating the practice as a single Lake Charles listing.

Lake Charles, LA

The original, longest-standing location and where the practice built its reputation for genuine, patient-first care.

Carlyss, LA

A newer location that now ranks in the local Map Pack for its own "near me" searches, instead of being overshadowed by Lake Charles.

Moss Bluff, LA

The third community served, with its own location page, listings, and review presence built specifically for local search.

Services

Services We Helped Showcase Online

Part of fixing the online experience meant making sure every service the practice offers was easy for patients — and Google — to find, at every location.

General & Family Dentistry

Restorative Dentistry

Cosmetic Dentistry

Dental Implants

Invisalign & Clear Aligners

Sedation Dentistry

Lake Area Dentistry

The Challenge

Growing from one location to three had multiplied Lake Area Dentistry's reach in the real world — but not online. Four specific problems were holding the practice back:

A brand that didn't travel.

Nothing visually or verbally tied Lake Charles, Carlyss, and Moss Bluff together as one recognizable practice — each location felt disconnected from the others.

A website that couldn't carry three locations.

One generic site was trying to represent three different communities, with no clear path for a patient in any single town to find what they needed.

Reputation that wasn't working hard enough.

More than 1,500 five-star reviews existed, but they weren't presented anywhere visible enough to turn browsers into booked patients.

Three towns, three separate battles to be found.

Each location had to build its own presence from scratch, with no shared strategy helping one location's strength lift the others.
What we built

One connected system, mapped to the patient journey

Attract

Website & local search

  • Consolidated practice details & NAP everywhere
  • Optimized Google Business Profiles per office
  • Distinct, optimized location pages
  • Technical SEO & URL cleanup
Capture · Organize

Booking & CRM

  • Online booking + instant-response forms
  • Missed-call text-back, 24/7
  • Every lead in one CRM, tagged by office
  • One clear "Request an Appointment" action
Follow Up · Convert · Retain

Automation

  • Automated SMS/email follow-up in minutes
  • Reminders + no-show recovery
  • Review generation across all offices
  • Hygiene recall & reactivation flows

Want your clinic to show up like this online?

Same approach, applied to your practice — starting with a free review of your website and online presence.

Lake Area Dentistry always had the reputation — decades of patient-first care and one of the most reviewed practices in the region. What they needed was for that reputation to show up online. We helped them bring it there: a modern website designed around how patients actually search and book, built to represent the practice across every community it serves — Lake Charles, Carlyss, and Moss Bluff.

Charles Darwin
  • Website Design
  • Online Visibility
  • One Practice
  • Three Communities
Modern, patient-focused design  ·  Mobile-first & fast-loading  ·  Built for local visibility
Investment

What an engagement like this costs

Simple monthly plans — no long contracts, no surprise fees.
Starter

$199/mo

First month $398 — 2× monthly, covers design + launch
Your website, domain, hosting, business email, and monthly maintenance — one plan, everything handled for you.
Growth · Most Popular

$399/mo

First month $798 — 2× monthly, covers design + local SEO setup
Everything in Starter plus ongoing local SEO, Google Business Profile management, and a HIPAA-compliant CRM with automated follow-ups.
Our Portfolio

Websites we've designed & launched

A selection of client sites we've built across healthcare, wellness, and care services
crafted to look sharp and turn visitors into booked appointments.
Educational Psychology

AdaptAbility Educational Psychology

Assessments, IEP advocacy, and parent coaching for students navigating ADHD, autism, and learning differences.
Mobile Wound Care

Shephda Signature Wound Care

Professional wound care services delivered with personalized, compassionate treatment.
Medical Billing Services

Healthcare Management & Billing (HMB)

Healthcare billing and practice management solutions for home health, hospice, and healthcare providers.
Diagnostic Laboratory

Simplicity Healthcare Diagnostics & Labs

Reliable diagnostic testing services providing accurate results to support better healthcare decisions.
Home Healthcare

A Rare Kind of Care

Compassionate, personalized care services designed to support individuals and families at home.
Home Healthcare

A Rare Kind of Care

Compassionate, personalized care services designed to support individuals and families at home.
Common Questions

Frequently asked questions

How long does a dental clinic website project like this take?

Most clinic websites go live within 3–5 weeks. On our monthly plans, everything is handled for you — domain, hosting, business email, the website itself, and ongoing maintenance.

What does a project like this cost?

Plans start at $199/mo with a $398 first month covering design and launch — including domain, hosting, business email, and monthly maintenance. Higher plans add local SEO and a HIPAA-compliant CRM. See full pricing →

Can you do this for a single-location practice?

Yes. The same approach — a fast, patient-ready website with hosting, email, and maintenance handled for you — works for solo practitioners and large groups alike. See how we work with dental clinics →

Do you only work with clinics in Louisiana?

No — we design, launch, and maintain clinic websites across the US. Southwest Louisiana just happens to be where this story took place.

Ready for a similar result?

Book a free strategy call. We'll show you the three fastest ways to
book more patients — whether or not you work with us.
Helping healthcare clinics grow with professional websites and digital solutions that attract more patients.

Services

  • Website Design
  • Local SEO
  • Google Business Profile
  • Branding

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Location

  • Florida
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  • Tampa
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